- EAN13
- 9782511020074
- Éditeur
- Business Book Summaries
- Date de publication
- 28/10/2014
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: The E-process Edge
Review and Analysis of Keen and Mcdonald's Book
BusinessNews Publishing
Business Book Summaries
Autre version disponible
The must-read summary of Peter Keen and Mark McDonald's book: "The E-process
Edge: Creating Customer Value and Business Wealth in the Internet Era".
This complete summary of the ideas from Peter Keen and Mark McDonald's book
"The E-process Edge" shows how in order to succeed, an internet business must
address three crucial issues: how to establish a good enough relationship for
repeat business, how to apply competencies in the business to serve the
customer and how to use the power of every network available. In their book,
the authors analyse good e-processes and how you can implement them. This
summary is a must-read for anyone who wants to develop the best strategy to
ensure business success on the internet.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge
To learn more, read "The E-process Edge" and discover the key to business
success on the internet and how to stay ahead of the competition.
Edge: Creating Customer Value and Business Wealth in the Internet Era".
This complete summary of the ideas from Peter Keen and Mark McDonald's book
"The E-process Edge" shows how in order to succeed, an internet business must
address three crucial issues: how to establish a good enough relationship for
repeat business, how to apply competencies in the business to serve the
customer and how to use the power of every network available. In their book,
the authors analyse good e-processes and how you can implement them. This
summary is a must-read for anyone who wants to develop the best strategy to
ensure business success on the internet.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge
To learn more, read "The E-process Edge" and discover the key to business
success on the internet and how to stay ahead of the competition.
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